Nisha: group program fitness studio.

Situation: the studio at the beginning of cooperation did not have a site, positions, i.e. the work began with the design of the structure, which fully satisfied the demand of clients and the development of the site. Due to the rather diverse areas of fitness services it turned out to design a complete structure.

Задание: Увеличить видимость сайта в поисковой системе Google. Увеличить целевой органический трафик на сайт из поисковых систем. Получить лидирующие позиции в своей нише. Основная задача от клиента – увеличение органического трафика. Вывести существенную ключевых запросов в ТОП 10 Google. Повысить показатели посещаемости сайта.

Solution: The main SEO strategy was built on bringing the internal optimization of the site to the requirements of the Google search engine and focused on the promotion of high-frequency and medium-frequency queries.

What was done:

• The main focus was on internal optimization, namely on the promotion of high-frequency and medium-frequency queries.
• Collected all possible search queries that relate to this topic, for which we have formed relevant pages.
• Based on market demand, new categories have been formed.
• Adjusted the meta tags to take into account the semantic core.
• Have built up link mass according to the new strategy.

Results:

Visibility Dynamics.

Dynamics of changes in keywords for which the site is ranked